The web is now the foremost avenue for engaging with new and existing customers. Businesses without an online marketing, connection building and engagement strategy are quickly being left behind. For small businesses, quality content is how they can differentiate and position their business as an expert in their niche.  Continue reading →

Social Media enables businesses to promote their products and services and share information to keep their brand top of mind with clients. With several sites to post, share content, and maintain client relationships on, a business will need an effective and comprehensive social media management tool.  Continue reading →

The Internet is changing the world in more ways than any fiction novelist could have ever imagined. Take for example, commerce. Virtually anyone now can buy or sell a good or service from anywhere on the globe as long as they have a computer and access to the web. This activity is referred to as e-Commerce.   Continue reading →

The Advantages of LiveChat

Online shoppers are expecting more and more from online sellers nowadays. For one, they prefer Internet transactions backed with live customer support, much like a real-life store. According to a study by Forrester Research, 44 percent of online customers say that having their questions instantly answered by a live person is one of the most important features of a website.    Continue reading →

Running a business, no matter the size, is no small feat. You need all the help you can get in terms of managing and growing it. There are now many different tools available to help you get ahead. Many of these tools are free and can make running your company as well as connecting with your customers so much easier.  Continue reading →

Good businesses are based on relationships. For small businesses, sales and revenue are often hinged on trust, engagement and your customer’s overall experience. As you are simultaneously working in the background to develop your business strategy and connecting with your customers, it can be a challenge to maintain proper balance.  Continue reading →

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