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Content Marketing for Linkedin

Linkedin is one of the most important social media channels for businesses. The channel is a hub for like-minded professionals to exchange ideas, get answers and form business connections. However, you will be surprised at how many companies overlook Linkedin as a content marketing opportunity.  Continue reading →

Google introduced the concept of the Zero Moment of Truth or ZMOT in 2011. ZMOT is defined as ‘€”the precise moment when they have a need, intent or question they want answered online’. When customers are faced with a need, the first thing they do is grab their phones, and you want to be who they find.  Continue reading →

Linkedin Pulse for Small Business

Social media plays a great role in improving the informative aspect of surfing the internet. What was once the role of RSS is now available and easily accessible through social media platforms. Because of this, LinkedIn has recently improved the redesigned version of the Pulse news reader app.  Continue reading →

Being active in social media can make you feel that you belong, that you’re connected to a cause and that you have a voice. Belongingness is just one of the many factors why social media has made such a great contribution to our world. In this era, there are no limits to socialising, organising, and entertaining.   Continue reading →

When it comes to social media images and the sizes, its not one size fits all. Each of the social channels has a unique sizing requirement for cover images, profiles pictures and other images that are used on those sites. You can check your image sizes all in once place here in our social media image size guide.   Continue reading →

Free Social Media Marketing Tips

The importance of Internet marketing cannot be downplayed. Businesses know that marketing has to be aligned with the way consumers think and how they make their purchasing decisions. Times have changed and the real world is not the only place where we live our lives.   Continue reading →



Are you using Social Media to market your business? If the answer is yes then good. Online marketing is one of the most important and effective ways to drive customers and profit to your business.  Continue reading →


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