If you have an entrepreneurial spirit then you’re likely thinking about starting a business or you’re already putting your plans into effect to get your business startup off the ground. All startup businesses require a great deal of planning, from idea to market, to profitability. Continue reading →
In March this year I had the great privilege of being invited by the Department of Trade and Industry (DTI) South Africa to attend the 2015 Trade Mission as one of the Australian delegates. It was an experience I’ll never forget and one that started back some 6 months earlier. Continue reading →
If you were given an option to choose between working in a high paying job (that resembles a production line) and a lower paying one (but that makes each employee feel valued), which would you most likely choose? Continue reading →
What's the magic ingredient for growing a B2B media company or any other B2B company for that matter? If your small business is offering services to other small businesses, or if you’re focusing on servicing the bigger fish, these seven strategies for growth might just do the trick. Continue reading →
Rome wasn’t built in a day. Neither will your online reputation. Having a stellar reputation on the web will not only guarantee an increase in product sales or traffic to your website but also possibly save your brand in case any negative comments or post that seemingly may pop up out of nowhere. Continue reading →
Some people often jump into the social media bandwagon thinking it will be easy as pie and that everything can be automated. Building an online presence and growing an audience is easier said than done. Although automation can be done to a certain degree, too much of it can make your social media posts sound like automated, template posts and you risk alienating an audience you want to engage. If you’re stumped on what to do next, here are some tips on how you can forge more meaningful relationships online by using social media like a human. Continue reading →
