Creating a content marketing strategy allows your business to build a road map to plot out the stories that you want to tell. It’s about determining your goals for creating content so that you can identify the resources needed to help you attract your target audience. How will you reach them effectively?  Continue reading →

 One of the more important aspects of an eCommerce service is shipping products to customers. The main problem we’ve seen is that most platforms are not built to handle eCommerce without using third party plugins and you need to have the technical skills to integrate these external services providers into a website platform.  Continue reading →

Twitter is one of the most used social media channels for marketing. For businesses, Twitter is a place to humanize the brand, to establish relationships with their customers as well as deliver clear, targeted messages. When pushing products, services or ideas, Twitter is a tool that delivers messages in a fast and concise manner through compelling and targeted campaigns. These steps are for small business owners looking to run a campaign on Twitter.  Continue reading →

As an entrepreneur you’re looking to be a master of your schedule so you can free up time to do the things you love in life. Whether that’s spending time with your family or friends, doing a hobby, traveling or if you’re like me surfing!  Continue reading →

The recently released 2015 Sensis Social Media report revealed that Australians, on average, own at least three Internet-enable devices: a laptop, a smartphone, and an Ipad or tablet. The survey, covering 1,100 businesses and 800 consumers, further discovered that nearly half of the consumers access social media channels on a daily basis.  Continue reading →

Which came first - is it the chicken or the egg? Are entrepreneurs born or made? While the world has not fully come to a conclusion yet to the chicken-or-egg dilemma, Australian serial entrepreneur slash philanthropist Creel Price had it all figured out in answering the second aforementioned age-old question. Price is totally convinced that entrepreneurship has nothing to do with genes at all and he has made it his mission to spur a socioeconomic revolution worldwide through a movement he refers to as entreprennaisance.  Continue reading →